Use of social media across the world

Last Modified: Sun Oct 31 2021 06:25:14 GMT+0530 (India Standard Time)
  • 4.55 billion
    Number of active users of social media as of Oct 2021.
  • 57.6%
    Social media users as a percentage of global population.
  • 409 million
    Number of new active social media users over a 12 month period from Oct 2020 to Oct 2021 equating to year-on-year growth of 9.9%.
  • 13
    Average number of new users that start to use social media.
  • 2 hrs 27 mins
    Average amount of time per day spent using social media.
  • 6.7
    Average number of platforms used each month per internet user.
  • 3.66 billion
    Number of social media users in Oct 2019.
  • 3.71 billion
    Number of social media users in Jan 2020, an increase of 1.2% over previous quarter.
  • 3.81 billion
    Number of social media users in Apr 2020, an increase of 2.6% over previous quarter.
  • 3.96 billion
    Number of social media users in Jul 2020, an increase of 3.9% over previous quarter.
  • 4.14 billion
    Number of social media users in Oct 2020, an increase of 4.6% over previous quarter.
  • 4.2 billion
    Number of social media users in Jan 2021, an increase of 1.5% over previous quarter.
  • 4.33 billion
    Number of social media users in Apr 2021, an increase of 3.1% over previous quarter.
  • 4.48 billion
    Number of social media users in Jul 2021, an increase of 3.4% over previous quarter.
  • 4.55 billion
    Number of social media users in Oct 2021, an increase of 1.6% over previous quarter.